We took Pakistan’s popular influencers like Ali Abdullah, Abbas Bukhari, Rahat Ghani, to Sri Lanka for the tournament to cover live events and create hype for the matches through reels and stories. The accumulated views we garnered were over 6.7M.

We collaborated with different digital publications to announce the upcoming ICC T20 World Cup. This includes names such as Sunday Times, Kluchit, FUCHSIA, Runway Pakistan, etc.

We created promotional videos with in-house resource to create local buzz.

We had influencers and celebrities create shoutouts to market the event as well as strategically place myco as a leading streaming platform within the Pakistani entertainment industry.

We conducted Above and Below The Line activities in malls, events, and various towns to have maximum reach and impact.

Our designs for social media to attract and promote.

Standee designs that were used at various places for marketing.

Utilizing local means such as bus, bus stands, billboards, etc. to strategically market a larger pool of audience.

Utilizing streamers and SMDs to bridge the gap between static and dynamic marketing campaigns throughout the country.

Created Ad adapts that were used on social media, websites, and other platforms.